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As the unexpected becomes ordinary, the spotlight shifts once again to land where your brain thinks it will get more informational bang for the attentional buck.
Gregory C. Carlson Sold on Language: How Advertisers Talk to You and What This Says about You
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As the unexpected becomes ordinary, the spotlight shifts once again to land where your brain thinks it will get more informational bang for the attentional buck.
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Gregory C. Carlson

Sold on Language: How Advertisers Talk to You and What This Says about You

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