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It is this simplicity that makes the uneducated more effective than the educated when addressing popular audiences__akes them, as the poets tell us, 'charm the crowd's ears more finely.' Educated men lay down broad general principles; uneducated men argue from common knowledge and draw obvious conclusions.
Aristotle The Rhetoric & The Poetics of Aristotle
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It is this simplicity that makes the uneducated more effective than the educated when addressing popular audiences__akes them, as the poets tell us, 'charm the crowd's ears more finely.' Educated men lay down broad general principles; uneducated men argue from common knowledge and draw obvious conclusions.
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Aristotle

The Rhetoric & The Poetics of Aristotle

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