Edward de Bono

Many highly intelligent people are poor thinkers. Many people of average intelligence are skilled thinkers. The power of a car is separate from the way the car is driven.

Removing the faults in a stage-coach may produce a perfect stage-coach but it is unlikely to produce the first motor car.

Think sideways!

A myth is a fixed way of looking at the world which cannot be destroyed because looked at through the myth all evidence supports that myth.

The solid wealth of insurance companies and the success of those who organize gambling are some indication of the profits to be derived from the efficient use of chance.

We may have a perfectly adequate way of doing something, but that does not mean there cannot be a better way. So we set out to find an alternative way. This is the basis of any improvement that is not fault correction or problem solving.

The need to be right all the time is the biggest bar to new ideas. It is better to have enough ideas for some of them to be wrong than to be always right by having no ideas at all.

There may be more danger in prejudices which are apparently founded in logic than in those which are acknowledged as emotions. (p69)

It is not the logical part of thinking that changes emotions but the perceptual part. If we see something differently, our emotions may alter with the altered perception. (p64)

Most of the mistakes in thinking are inadequacies of perception rather than mistakes of logic.