business-quotes

Entrepreneurs are different beasts. Beasts who don__ give a damn, who kick ass when required, who stand up to a challenge, and who rise time and again with utter disregard to fear or failure. These are the beasts who run the world.

People relate to people, and if your brand feels like people, they__l relate to you, too.

Positioning is finding the right parking space inside the consumer__ mind and going for it before someone else takes it.

Make sure you test your brand story__ recipe with whomever you__e cooking it for.

Brands play in an exciting sandbox of symbolic meanings.

The goal is to build a profitable business, not maintain an expensive hobby that will leave you in the poorhouse.

What is the __nce upon a time_ of your brand story? Ask yourself this: __ow does what I__ building help consumers close the gap between who they are today and who they want to be tomorrow?

Any idiot can point out a problem. So, bosses do.

Entrepreneur, if you're going to start up, make sure you start up with excellence in mind

The focus of gap analysis should be getting to the other side. If you bend-over to analyze a gap too long, you'll probably fall into it.

Entrepreneur, your last 20 tweets has to be about your brain, brand and business.

Remember, you will always fail in business if you don't try to open your own business.

You cannot run a multimillion-dollar business like you would a lemonade stand.

Advertisement shouldn__ look like information, it should look like a promise.

Do not compromise on the quality and your customers will not negotiate on the price.

Most startups actually start down and only go up if they catch the winds of market demand.

the prudent business mind must not only think of competing with the prevailing giants in the market but must also not be oblivious of the latent deft of the masses who are yet to dare

You can win in business by playing checkers until someone sneaks in one night after you__e closed for the day and flips the board.