By the way, if anyone here is in advertising or marketing, kill yourself.
RULE #1Market your business to the customer YOU WANT.Most beauty businesses try to be everything to everyone. It's exhausting and expensive promoting yourself to everyone. Most people simply give up.Focus on the customers you really want. What is your passion, what do you excel in? Who is your ideal customer? What would you ideally like to do every day in your business?Focus on what you want to do and the clients you want, and market directly to them and only them.
RETAIL LEGENDS: How to have more CUSTOMERS coming through your door FAST, Beauty Salon Tips
Quote Detail
RULE #1Market your business to the customer YOU WANT.Most beauty businesses try to be everything to everyone. It's exhausting and expensive promoting yourself to everyone. Most people simply give up.Focus on the customers you really want. What is your passion, what do you excel in? Who is your ideal customer? What would you ideally like to do every day in your business?Focus on what you want to do and the clients you want, and market directly to them and only them.
Quick Answer
What this quote page tells you
This canonical quote page keeps the full saying, the attributed author, any linked work, and the topic tags together so the quote can be cited from one stable URL.
Related Quotes
More quote cards from the same area
If you have time to whine then you have time to find solution.
Happiness is a good business these days, more you talk crap about happiness the large number of crowd you will gather.
Write, write, write! Get your you-know-what in the chair and write more books: write the books of your heart and don__ let stress steal your joy.
I hope that, whatever happens within the publishing industry, because of the increased control writers have of their own careers, better sales information and the advent of the internet, that ultimately this change in our working environment will be a change for the better.
...the concept of marketing is almost as old as humanity itself...suffice it to say here that it took almost no time for a wily serpent to sell Adam and Eve on a shiny apple from the Tree of Knowledge, at which point they became not only the first humans but also the first marketing demographic, and God expelled them from the Garden of Eden for being total consumerist dupes. (p. 40)