If a measurement matters at all, it is because it must have some conceivable effect on decisions and behaviour. If we can't identify a decision that could be affected by a proposed measurement and how it could change those decisions, then the measurement simply has no value
DH
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Douglas W. Hubbard
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About Douglas W. Hubbard on QuoteMust
Douglas W. Hubbard currently has 2 indexed quotes and 1 linked works on QuoteMust. This page is the canonical destination for that author archive.
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How to Measure Anything: Finding the Value of "Intangibles" in Business
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